Why Women Franchise Owners Are Booming

Marisa Allen • December 15, 2017

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The trend in women owned franchised businesses has been increasing for the past 10 years and it isn’t slowing down. According to the IFA (International Franchise Association) there are more than 25% of women operating franchises across the globe and not including another 17% who operate franchises with their partner. Since 2011 there's been a 71% increase in women are buying franchises. So what’s sparking women’s interest in starting up a business? Well its marketplace trends, expanding financing options, greater access to mentors and role models, and lack of job security. Statistically the longer you stay at your job, where once you had job security, you now face a greater risk of losing your job.

Owning a franchise actually works the opposite where the longer you own it the more equity and cash flow you build and also a lot more security! Women want more flexibility in their lives as well. An industry survey of women showed that 61% their workplace lacked family friendly policies which leave them feeling unhappy and stressed with little to no control.

What better way to put control and add flexibility back into your life -- through business ownership. Franchising offers a lot of options in all sectors – like food, education, senior care, health & beauty, home services and so much more! Whether you’re looking to for full time, part time, or a semi-absentee model there are over 3000 businesses out there. Do you want a home based business, van based or a retail store front? Not sure what would be right for you? The next step is try and figure out “what would is the right business” for you.

The Franchise Consulting Company is committed to ensuring women of all backgrounds have an equal opportunity at business ownership. Most recently they launched the Women’s Franchise Alliance whose sole mission is “to simply empower women across the globe to achieve success through franchise business ownership”. The great thing about franchising is that you are ‘in business for yourself but not by yourself’. Partnering with like-minded individuals looking to achieve similar goals are some of the key things that are attractive to many. With over 93% of franchise owners still in business after 5 years and over 85% of those still in their business really speaks volumes. I’ve often told my clients that the good franchise companies provide you with all the tools you need to build your business successfully.

You can decide if you want to build a little hut or build a castle – the choice is yours – I know what I’d want to build. If you’re looking to take the next step and not sure how or what to do I can help you out. As a certified franchise consultant who has owned and worked in franchising for 25+ years I can provide a service at no cost to you. Simply email me at marisa@thefranchiseconsultingcompany.com or call me at 416-726-1858 to get started.

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